The Markavo® Blog

Trademark law, brand protection, growing your business, and more.
How a Trademark Can Increase Your Startup's Valuation
Alec Whitten
Mar 17, 2025
In the competitive startup landscape, securing a trademark can significantly enhance your valuation. For industries ranging from biotech to consumer goods, trademarks build credibility, protect intellectual property, and attract investors by demonstrating foresight and professionalism.
Why Amazon Sellers Need a Registered Trademark
Alec Whitten
Mar 13, 2025
In the competitive landscape of e-commerce, Amazon sellers must prioritize brand protection. Registering a trademark and enrolling in Amazon’s Brand Registry offers enhanced intellectual property safeguards, better control over product listings, and access to advanced marketing tools. Establish your brand’s credibility and ensure long-term business value by securing a registered trademark today.
Trademark - How to Protect Your Online Store from Copycats
Alec Whitten
Mar 12, 2025
In the bustling world of e-commerce, maintaining a unique brand identity is crucial. As your online store grows in popularity.
Trademarking Update: Can You Trademark a Shopify Store Name?
Alec Whitten
Mar 11, 2025
In the competitive e-commerce landscape, protecting your brand is essential. This article explores the process of trademarking a Shopify store.
Trademarking: A Strong Brand Starts with Legal Protection!
Alec Whitten
Mar 11, 2025
Ensuring your brand's legal protection through trademarking is essential for standing out in today’s competitive market. Whether you're a chemical manufacturer, biotech startup, or eco-friendly building material supplier, safeguarding your unique identity helps prevent confusion and enhances brand value. Secure your investment with a registered trademark.
Trademark: Why Startups Should Start Early
Alec Whitten
Mar 11, 2025
In the competitive landscape of startups, securing a trademark early can be a game-changer. Trademarks provide essential legal protection, prevent costly rebranding, and enhance business value. Prioritize trademark registration to safeguard your unique identity and ensure long-term success.